With 26 successful trade event, SIHH 2017 has confirmed itself as an outstanding and exclusive watch show. SIHH draws its vitality from Geneva, the home of watchmaking and a place rich in tradition that is heir to incomparable expertise. Each year, it transforms Calvin’s city into a hotbed of innovation while reconnecting it with centuries of history. As this January watch event provides an opportunity for the exhibiting Maisons to give visitors a 360 view of horological expertise. This year, SIHH starts from Monday 16th to Friday 20th January 2017. SIHH 2017 also expands in size with the arrival of new brands.
Since SIHH 2016, the fair has included a new programme called the Carre des Horlogers. Below is a short video and overview of SIHH 2016. If we would summarize what happened, it would be that Swiss watches stood for innovation, differentiationand know how. Some amazing timepieces were the JLC 85th anniversary of the Reverso, IWC Aviator’s watch, and amazing craftsmanship of Cartier’s jewelry in watchmaking.
Some take away from the video:
The trend is kind of lowering watches’ dimensions and then we also work on the finishing touches. – Philippe Dufour (Maitre Horloger / Master Watchmaker)
Everyone needs to be assured, that’s the general feeling. We don’t try crazy things, we rework them, we will look into the pieces’ legacy even if there are beautiful things. – Anita Porchet (Emaileuse / Enamellist)
I feel that we focus more on what we can do, what is within us, our values, our codes and we talk a lot about DNA but it reinforces it a lot too; so I imagine for the consumer what is this brand. – Eric Giroud (Designer horloger / Watch designer)
6 things you should know about SIHH 2017
This month, the SIHH 2017 brand exhibitors intend to bring a bold statement on what they represent. Several watch brands intend to standout by redefining their iconic watches, in hope to remind the strong difference between the norm and distinct craftsmanship.
The return of Girard-Perregaux
The heritage watch-maker is founded in 1979 and is said to be a founding partner. They have been an important exhibitor at Salon International De La Haute Horlogerie until they are acquired by Kering in 2011. “As a founding member of the SIHH, Girard-Perregaux naturally retains its position alongside the most prestigious brands of haute horlogerie”, said Antonio Calce (CEO of Girard-Perregaux). Ulysse Nardin is also another Kering owned watch-maker that is joining the exhibition.
Five independent brands join the Carre des Horlogers
This years’ SIHH is bringing in 5 more new-wave watch-makers to its exhibition. Carre des Horlogers represent the new brands with cutting edge of horology, offering high complication at high prices. What is different from the usual brands found at SIHH is that the combined annual production of the brands in the Carre won’t be more than a few thousand a year.We recon this has to do with 2016’s successful Carre des Horlogers; Thus, bringing the total number of 30 exhibitors, a new high record for SIHH. They include new members: Grönefeld, Manufacture Contemporaine du Temps (MCT), Speake-Marin, Ressence, and Romain Jerome (RJ).
For the first time ever, SIHH opens its doors to the public
The SIHH has always been an industry professional-only fair until this year. This is perhaps the biggest move in SIHH 2017 that will allow anyone to buy a ticket and visit the event. The first four trade-only days are from 16th Jan (Mon) – 19 Jan (Thurs). SIHH opens its doors to the public on Friday 20th Jan, between 11am and 6pm. Tickets are available for purchase online, subject to availability. More useful info on ticket sales can be found here.- Ticket priced at CHF70 each
– You can purchase up to 4 tickets
– You will be asked to enter details for each person and upload a photo that will be printed on their badge
– Tickets are nominative, non-transferable, and must be purchased in advance
– Minimum age: 16 years
The new SIHH mobile app
The launch of the new official SIHH mobile APP is one of the most important development this 27th SIHH. The APP not only helps more tech savvy watch fans navigate within the SIHH exhibition, but also allow them to find useful tips for their trip to Geneva.The Android version and the IOS version can be downloaded in the links.
The tightening policy of ‘Swiss Made’ label
Tougher legislation on the ‘Swiss Made’ label starting 1 Jan 2017. The Swiss-Made watches must now have 60% of the watch components made in Swiss, instead of the 50% from last year. What this means is that the watches at SIHH 2017 are expected to correspond to the quality and the reputation of Swiss watchmaking tradition. This is to guarantee the long-term credibility and value of the geographical indication.
Slow down in the Luxury market
Demand for Luxury goods are running out of steam, given the slump and slowdown in China – According to Bloomberg’s article ‘Luxury Brands Go on a Diet’ by Andrea Felsted. The luxury groups are right to halt their dizzying expansion, and start to cut back. As can be seen in 2016, many brands are coping with this slowdown by launching entry-level collections.
Three Pre-SIHH 2017 Key Highlights
Panerai Radiomir has always been the iconic watches in the timepiece industry. This year Panerai Radiomir 3 Days PAM685 and PAM687 comes in new shapes and colors. These two new watches have 12-sided bezel brushed steel, same engraving as historical models, Classic cushion Radiomir caseband, and a 47mm stainless steel case.
IWC brings back the round Da Vinci watch case, a collection that has long been associated exclusively with tonneau, or barrel-shaped, cases. IWC Da Vinci Perpetual Calendar Chronograph adds to the line-up of new chronographs, automatic time-only models, as well as ladies’ watches. This new design returns to the roots of the Da Vinci collection of 1985 – with distinct shapes and a special semi-baroque feature.
This year the Jaeger LeCoultre Duometre models comes with magnetite grey dails. The 3 new interpretations of the Dueoetre Spherotourbillon, Duometre Chronographe and Duometre Quantieme Lunaire models. All of them have an opaline finish framed by 42mm pink gold case.
2017 SIHH is getting ready. All eyes and ears will be focusing on this 27th edition. You can visit the official website of the event here: https://sihh.org.